Research Methods for Business Students by Mark Nk Saunders

Research Methods for Business Students by Mark Nk Saunders

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Research Methods for Business Students by Mark Nk Saunders

A comprehensive introduction to research methods in business for students planning or undertaking a dissertation or extensive research project in business and management. The sixth edition of Research Methods for Business Students brings the theory, philosophy and techniques of research to life and enables students to understand the practical relevance of the research methods. A highly accessible style and logical structure have made this the 'student choice' and run-away market leader. The book is written for students on undergraduate and postgraduate degree programmes in business, or business-related disciplines. The following online resources support the text: For Students: self-assessment questions, glossary, revision "flashcards", tutorials for SPSS and NVivo, plus Smarter Online Searching Guide For Instructors: teaching manual, powerpoint slides, testbank

Mark Saunders is Professor of Business Research Methods at School of Management, University of Surrey. Philip Lewis and Adrian Thornhill are former Principal Lecturers, Gloucestershire Business School, University of Gloucestershire.

SKU Unavailable
ISBN 13 9780273750758
ISBN 10 0273750755
Title Research Methods for Business Students
Author Mark Nk Saunders
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2012-04-19
Number of pages 728
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.