Revolutionizing Product Development
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Revolutionizing Product Development by Steven C Wheelwright
The authors argue that a company's capability to conceive and design quality prototypes which are rapidly available is increasingly the focal point of competition. Success is dependent on management's ability to integrate the marketing, manufacturing and design functions effectively.
Steven C. Wheelwright is the Class of 1949 Professor of Business Administration at the Harvard Business School. He is coauthor of Revolutionizing Product Development (Free Press, 1992) and Dynamic Manufacturing with Robert H. Hayes (Free Press, 1988).
| SKU | Unavailable |
| ISBN 13 | 9780029055151 |
| ISBN 10 | 0029055156 |
| Title | Revolutionizing Product Development |
| Author | Steven C Wheelwright |
| Condition | Unavailable |
| Binding Type | Other book format |
| Publisher | Simon & Schuster |
| Year published | 1992-06-15 |
| Number of pages | 400 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |