Riding the Waves of Culture: Understanding Diversity in Global Business 2/E
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Riding the Waves of Culture: Understanding Diversity in Global Business 2/E by Fons Trompenaars
As U.S. organizations continue to explore overseas business opportunities, they will be challenged to adapt to the new market's local characteristics, legislation, fiscal regime, sociopolitical environment and cultural system. Riding the Waves of Culture shows international managers how to build the| SKU | Unavailable |
| ISBN 13 | 9780786311255 |
| ISBN 10 | 0786311258 |
| Title | Riding the Waves of Culture: Understanding Diversity in Global Business 2/E |
| Author | Fons Trompenaars |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1997-12-16 |
| Number of pages | 274 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |