Search Engine Optimization For Dummies by Peter Kent

Search Engine Optimization For Dummies by Peter Kent

The handy guide for getting your site to jump to the top, now updated with the latest tips and tricks! A clear understanding of search engine optimization (SEO) is essential if you want your Web site to appear high in search results. This straightforward-but-fun guide provides you with a clear understanding of how you can use SEO as a key strategy for online marketing. After discussing search engine basics, SEO expert Peter Kent shares tips, tricks, and advice for making your content appealing to search engines. You'll explore new and updated content on Bing, Google's new "Caffeine" search algorithm, localized searches, Google Sidewiki, and more. Packed with invaluable insight for showing up in searches at Amazon, eBay, Borders, Barnes & Noble, and Craigslist, this updated guide puts you on your way to the top of the heap!* Provides you with a clear understanding of the basics of search engine optimization* Details the techniques, tips, and tricks for getting your site ranked high and making your content appetizing to search engines* Offers completely updated material on Bing, localized search optimization, video search optimization, Google's new "Caffeine" search algorithm, and more* Shows you how show up in product search marketing on Amazon, Barnes & Noble, Borders, eBay, Craigslist, and more The search for the best introduction to search engine optimization is over! Search Engine Optimization For Dummies, 4th Edition offers everything you need to know to reach the top of the online mountain!

‘This book does not disappoint…a worthy edition to any bookshelf' (Goodreads.com, March 2011).

Peter Kent is an e-commerce consultant who specializes in search engine optimization. The founder of e-business service provider BizBlast.com, Peter has been writing about the Internet since 1993. His popular Geek News column has been running in two Colorado newspapers for five years.

SKU	Unavailable
ISBN 13	9780470881040
ISBN 10	0470881046
Title	Search Engine Optimization For Dummies
Author	Peter Kent
Condition	Unavailable
Binding Type	Paperback
Publisher	John Wiley and Sons Ltd
Year published	2010-11-05
Number of pages	456
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note	Unavailable