Sell Yourself First by Thomas A Freese
According to Thomas A. Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, the biggest differentiator that separates salespeople from their customers is themselves. Freese explains how to maximise a value proposition and ultimately win more sales through strategies that include managing conversational dynamics, influencing the customer's buying criteria, justifying costs and creating interest in the product.
Freese, Thomas A.: - Thomas A. Freese, based in Atlanta, is the founder and president of QBS Research, Inc., which teaches Question Based Selling to salespeople around the country. The list of the author's clients includes IBM, Merrill Lynch, Compaq Computer Corporation, Northwestern Mutual Life, Cisco, GE Capital, and MCI.
| SKU | Unavailable |
| ISBN 13 | 9781591843658 |
| ISBN 10 | 1591843650 |
| Title | Sell Yourself First |
| Author | Thomas A Freese |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Penguin Putnam Inc |
| Year published | 2011-03-24 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |