Selling and Sales Management by David Jobber

Selling and Sales Management by David Jobber

It has been said, If you can remember the 1960''s you probably weren''t really there. Well, what if you wrote down what you did and read it later? It just might make some fascinating reading. This is one young man''s story of quitting school and heading out on the road during this important time and the many madcap adventures he experiences while hanging out with some very interesting people who actually admit that they did inhale and ingest and imbibe. Although many stories have been written about this time period and much analysis has been done to put causes and reasons to events and circumstances few tales are as engaging as this one. It really draws you in and allows you to live this story as your own. It is also unique in its presentation of St. John and the Virgin Islands as a vital part of the 60''s subculture, which until now has been silent and unknown except to the lucky few who were there. Be one of those few.

David Jobber is Professor of Marketing at Bradford University and serves on the editorial board of numerous marketing and sales management journals. He also served as Special Advisor to the Research Assessment Exercise panel that rated research output from business and management schools throughout the UK. David Jobber has also received the Academy of Marketing Life achievement award for extraordinary and distinguished services to marketing.

Geoff Lancaster isDean of Academic Studies at London School of Commerce and Chairman ofDurham AssociatesGroup Ltd. He was formerlyResearch Professor of Marketing at London Metropolitan University, Senior Examiner to the Chartered Institute of Marketing and Chief Examiner to the Institute of Sales and Marketing Management.

SKU	Unavailable
ISBN 13	9780273762652
ISBN 10	0273762656
Title	Selling and Sales Management
Author	David Jobber
Condition	Unavailable
Binding Type	Paperback
Publisher	Prentice Hall
Year published	2012-04-26
Number of pages	592
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.