Serious Creativity by Edward De Bono

Serious Creativity by Edward De Bono

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Summary

Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book "Lateral Thinking".

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Serious Creativity by Edward De Bono

Creativity is becoming increasingly important for all businesses as competition intensifies because to act creatively is the best and cheapest way to get added value out of existing resources and assets. In this book, the author brings up-to-date the core concept of his book "Lateral Thinking".
SKU Unavailable
ISBN 13 9780002551434
ISBN 10 0002551438
Title Serious Creativity
Author Edward De Bono
Condition Unavailable
Binding Type Hardback
Publisher HarperCollins Publishers
Year published 1992-09-24
Number of pages 338
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.