Sham by Steve Salerno
SHAM - Self-Help and Actualization Movement - To many it's a godsend, to others a joke. But as investigative reporter Steve Salerno reveals in this groundbreaking book, it's neither - and in fact it's much worse than a joke. Going deep inside the 'Self-Help and Actualization Movement' (fittingly, the words form the acronym SHAM), Salerno offers the first serious expose of this multibillion-dollar industry and the real damage it is doing, not just to its paying customers, but to our society as a whole. "SHAM" reveals the serious financial and social consequences of our reliance on SHAM, the 'Self-Help and Actualization Movement' and gives the inside story on the most famous gurus - from Dr. Phil to Dr. Laura, from Anthony Robbins to John Gray and self-help queen, Oprah. "SHAM" shows how the self-help gurus conduct extensive market research to show them how to reach the same customers over and over - without ever helping them and explains how companies might be wasting money on motivational speakers, "executive coaches," and other quick fixes that can actually hurt quality, productivity, and morale. Salerno also explores how the Recovery movement has eradicated notions of personal responsibility by labelling just about anything - from drug abuse to "sex addiction" to shoplifting - a dysfunction or disease.
"Funny, naughty, and wise, Steve Salerno's SHAM is the must-read antidote to DrPhil, Tony Robbins, and the whole cracked pot of pop psychology." Greg Critser, author of Fat Land "In an age of self-help, why are so many of us helpless? Why do so many self-help gurus, from Dr. Phil on down, create followers rather than independent souls? Steve Salerno exposes the SHAM with ruthless honesty destined to make more than a few people angry. Its subtitle should be: Who is Analyzing the Analysts?" Dr. Michael Hurd, author of Effective Therapy and Grow Up America!"
Steve Salerno is a feature writer, essayist and investigative reporter whose articles have appeared in The Observer, Harpers, The New York Times Magazine, Esquire, Reader's Digest, The Wall Street Journal, Good Housekeeping and many others. In addition, Salerno has been a visiting professor of journalism and nonfiction writing at three colleges. Website: www.journalismpro.com.
| SKU | Unavailable |
| ISBN 13 | 9781857883817 |
| ISBN 10 | 1857883810 |
| Title | Sham |
| Author | Steve Salerno |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Murray Press |
| Year published | 2006-11-01 |
| Number of pages | 288 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |