Small Business, Entrepreneurship and Enterprise Development by Graham Beaver

Small Business, Entrepreneurship and Enterprise Development by Graham Beaver

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Summary

This book provides an introduction to the establishment, development and managerial issues confronting the smaller enterprise. It is concerned with the kinds of actions and behaviour that seem to characterise the launch and growth of a business venture. The author examines the process of new business formation and growth.

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Small Business, Entrepreneurship and Enterprise Development by Graham Beaver

Undergraduate and MBA courses in Entrepreneurship, Small Business and Business Development offered as a core or elective part of a business studies degree programme.Well organised and easy to read, this exciting new book provides an authoritative introduction to the establishment, development and managerial issues confronting the smaller enterprise.  It is concerned with the kinds of actions and behaviour often labelled entrepreneurial that seem to characterise the launch and growth of a successful business venture.  The author examines in some detail the process of new business formation and growth, with particular emphasis on acting and thinking in a strategic framework to maximise the chances of business success and longevity.
SKU Unavailable
ISBN 13 9780273651055
ISBN 10 0273651056
Title Small Business, Entrepreneurship and Enterprise Development
Author Graham Beaver
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2002-01-25
Number of pages 232
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.