So You Want to Franchise Your Business by Harold Kestenbaum

So You Want to Franchise Your Business by Harold Kestenbaum

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Summary

Offers advice on how to turn a business into a profitable franchise. This book aims to reveal the secrets to building a thriving franchise by teaching you how to market and sell your franchise, while avoiding the pitfalls of business growth.

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So You Want to Franchise Your Business by Harold Kestenbaum

“This book is great. Definitively a best seller. It should be the number one consultation reference book for anyone related to the franchise business. Congratulations Harold!” Tomas, Chairman of The Taco Maker in San Juan, PR Turn Your Business Into A Franchise Harold Kestenbaum has worked with more than 100 businesses in their franchising efforts including such household names as Sbarro and Nathan's. A 30-year veteran of franchise law and a board member of four major franchise companies, he and Adina Genn, an award-winning journalist, have joined forces to teach you the secrets to turning your business into a successful franchise.If you're interested in using this profitable strategy to expand your business, you'll get an in-depth look at how to evaluate your business concept, determine if your business is a candidate for franchising, implement the franchise process, and build a thriving franchise.Well-known entrepreneurs who successfully franchised their business, including Subway co-founder Fred DeLuca and CEO of the Dwyer Group Dina Dwyer-Owens, offer detailed, in-the-trenches guidance and information. These experts speak frankly about the tactics you can use to market, sell, and build your franchise while offering insider advice to help you avoid the pitfalls of business growth. Step-By-Step Guide To The Franchising ProcessLow-Cost Ways To Grow A Franchise In The Startup PhaseFranchise A Concept For Less Than $100,000Best Practices From Top Franchisors And Franchisees
Harold Kestenbaum has specialized in franchise law for over 30 years, working on more than 100 franchise concepts. The former franchise and general counsel to Sbarro Inc. and national franchisor of more than 900 restaurants, he currently serves as counsel to New York City law firm Ruskin Moscou Faltischek and sits on the board of directors of four major franchise companies. Adina M. Genn is an award-winning journalist who has written for The New York Times and the Long Island Business News. In 2007, the SBA named her New York's Small Business Journalist of the Year.
SKU Unavailable
ISBN 13 9781599181899
ISBN 10 1599181894
Title So You Want to Franchise Your Business
Author Harold Kestenbaum
Condition Unavailable
Binding Type Paperback
Publisher Entrepreneur Press
Year published 2008-08-21
Number of pages 260
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable