The Social Media MBA by Christer Holloman
Gives you the tools to make a difference to your organisation's social media strategy development and delivery going forward. This title offers an educational programme written for experienced social media professionals.
'Standalone, easy-to-read chapters with a clear structure(CPO Agenda, April 2012) Written with clear experience, bringing a new perspective to an older subject. (Professional Manager, May 2012)
Christer Holloman, is Head of Product/VP Commercial Strategy at The Digital Property Group. He is a Sky News Reporter and regular panel expert commentator for Sky News. He has just received an accolade from the London Evening Standard as "one of London’s Top 25 Most Influential Individuals within New Media", as well as Industry Winner of The Telegraph's Digital Award for 2011.
| SKU | Unavailable |
| ISBN 13 | 9781119963233 |
| ISBN 10 | 1119963230 |
| Title | The Social Media MBA |
| Author | Christer Holloman |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | John Wiley & Sons Inc |
| Year published | 2012-01-06 |
| Number of pages | 276 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |