
Social Psychology by Kenneth S Bordens
This second edition presents the core fundamentals of the subject in 11 manageable chapters while maintaining the book's scientific integrity. The research methods students need to understand, interpret, and analyze social psychological research are emphasized throughout. The streamlined approach provides an economical textbook for students and a flexible format that allows instructors to cover the entire book in a single semester. A book specific Web site contains a free online study guide and a variety of teaching tools. An Instructor's Manual/Test Bank and a Computerized Test Bank are also available."The sociocultural/historical perspective is the strength of the bookI very much favor the idea of a black and white text that is less expensive for the student."
—Dr. Mary E. Kite
Ball State University
"They provide some interesting examples--the kinds of examples I in fact use to help students deal with the material...I find this length appealing...Surely it is a better choice than those huge, expensive books that I feel guilty about requiring...I thought the Bordens-Horowitz book was better...in length, readability, and topic coverage..."
—Vaida Thompson
University of North Carolina at Chapel Hill
Bordens, Kenneth S.; Horowitz, Irwin A.
| SKU | Unavailable |
| ISBN 13 | 9780805835205 |
| ISBN 10 | 0805835202 |
| Title | Social Psychology |
| Author | Kenneth S Bordens |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Inc |
| Year published | 2001-07-01 |
| Number of pages | 528 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |