Socialnomics by Erik Qualman

Socialnomics by Erik Qualman

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Summary

Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly, this title discovers what social media can do for you, and what you can do for others while using social media.

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Socialnomics by Erik Qualman

Suitable for those who want to understand the implications of social media on our daily lives and how businesses can tap the power of social media to increase their sales, cut their marketing costs, and reach consumers directly, this title discovers what social media can do for you, and what you can do for others while using social media.

“A 2010 Finalist for the Berry-AMA Book Prize for the Best Book in Marketing”

ERIK QUALMAN was voted the 2nd Most Likeable Author in the World behind Harry Potter's J. K. Rowling. Fast Company ranks him as a Top 100 Digital Influencer, and PC Magazine lists his blog as a Top 10 Social Media blog. A frequently requested international speaker, he has been featured on media outlets including 60 Minutes, the Wall Street Journal, and ABC News. He is listed as a Top 50 MBA Professor and has served as the Head of Marketing at Travelzoo®. Yet, he may be best known for writing and producing the world's most watched social media video.

SKU Unavailable
ISBN 13 9781118232651
ISBN 10 1118232658
Title Socialnomics
Author Erik Qualman
Condition Unavailable
Binding Type Paperback
Publisher John Wiley & Sons Inc
Year published 2012-12-07
Number of pages 336
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.