Soft Selling in a Hard World by Jerry Vass

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Soft Selling in a Hard World by Jerry Vass

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Soft Selling in a Hard World by Jerry Vass

This little book was developed from observing and then redesigning twelve-thousand executive-level sales presentations to make the buyer comfortable and improve success rates 25% to 100%.

There is Hard Way to sell and a Soft Way. The Hard way is an agony for both buyer and seller. The Soft Way is the way humans actually interact when searching for the Buyer's problem and solving it in a natural, easy, conversational way.

It is about human behavior-yours and your Buyers'. These Soft Selling skills can remove much of your selling stress.

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SKU Unavailable
ISBN 13 9780762404018
ISBN 10 0762404019
Title Soft Selling in a Hard World
Author Jerry Vass
Condition Unavailable
Binding Type Paperback
Publisher Running Press
Year published 1998-08-31
Number of pages 240
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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