
Spreading Joy by Joy Alukkas
Spreading Joy is the autobiography of jewellery billionaire Joy Alukkas. His evolution from family underdog to a tycoon in his own right, mirrors his professional journey from a part-share in a single small store to the world's largest single-owner jewelry retail chain, with a footprint across three continents. Arriving in the United Arab Emirates in 1986, he began by setting up a trading company. The economy being at a nascent stage, it was a struggle, exacerbated by the language barrier, no pre-established rules on procurement, staffing, sales etc. He persisted and after some 18 months, opened the first 'Alukkas' jewelry store in Abu Dhabi, followed by another in Dubai. On 2 August 1990, the Gulf War broke out, disrupting every aspect of life. Joy left for Kerala, only to return to the Gulf a few months later with a determination to re-establish the business.| SKU | Unavailable |
| ISBN 13 | 9789356995260 |
| ISBN 10 | 9356995265 |
| Title | Spreading Joy |
| Author | Joy Alukkas |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | HarperCollins India |
| Year published | 2023-10-29 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |