Squirrel Inc. by Stephen Denning

Squirrel Inc. by Stephen Denning

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Summary

'Squirrel Inc.' is satirical animal fable about the use of storytelling as a leadership tool in organisations. It shows leaders how to use the different forms of storytelling to meet their key challenges and illustrates the pitfalls into which one can fall if one tells the wrong kind of story.

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Squirrel Inc. by Stephen Denning

'Squirrel Inc.' is satirical animal fable about the use of storytelling as a leadership tool in organisations. It shows leaders how to use the different forms of storytelling to meet their key challenges and illustrates the pitfalls into which one can fall if one tells the wrong kind of story.
..a very effective management tool...it is sure to inspire readers working in all sorts of organizations... (Edge Magazine, February 2005) ...This charming little book holds many secrets within its attractive covers... (City to Cities, Jan/Feb 2005) ...clearly encapsulates both the why and how of seven types of organisational storytelling. (Knowledge Management, September 2004) ...makes serious points about leadership and change... (Financial Times, 29 July 2004)
Stephen Denning is a private consultant specializing in knowledge management and organizational storytelling. His clients include GE, IBM, Shell, McDonald's, and the U.S. Army, among others. He is the author of the acclaimed book, The Springboard: How Storytelling Ignites Action in Knowledge-Era Organizations.
SKU Unavailable
ISBN 13 9780787973711
ISBN 10 0787973718
Title Squirrel Inc.
Author Stephen Denning
Condition Unavailable
Binding Type Hardback
Publisher John Wiley & Sons Inc
Year published 2004-06-10
Number of pages 208
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.