Starting an Online Business All-in-One Desk Reference For Dummies
Starting an Online Business All-in-One Desk Reference For Dummies
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Summary
The new version of a bestseller, covering social media marketing, mobile Internet, and more! A new online business starts every 10 seconds in the US. Following the success of the first edition, this book combines 11 quick reference guides into one terrific value for online entrepreneurs.
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Starting an Online Business All-in-One Desk Reference For Dummies by Shannon Belew
If you've thought of starting an online business or if you're already selling online, here's how to get your share of online customers. This second edition of Starting an Online Business All-in-One For Dummies covers everything from creating a business plan and building a customer-friendly site to marketing with Facebook and MySpace. There's even a section about setting up shop in the virtual world of Second Life. Eleven handy minibooks cover online business basics, legal and accounting, Web site design, online and operating, Internet security, boosting sales, retail to e-tail, storefront selling, fundraising sites, niche e-commerce, and e-commerce advanced. You'll learn to:* Build a business plan that translates your ideas into a profitable enterprise* Choose software to help you manage taxes, balance sheets, and other accounting chores* Create a Web site that helps your business make money* Fill orders, pack and ship merchandise, and manage stock* Set up, budget for, and implement a plan to protect vital computer equipment* Use PR and advertising tools that best promote your business online, including Google AdWords* Choose what sells best in Second Life and earn real money from your virtual store* Market through niche communities, find and use special marketing tools for nonprofit organizations, and apply successful mobile marketing techniques Inside the book, you'll even find a Google AdWords gift card worth $25 to help spread the word about your online business!
Shannon Belew is co-owner of several online businesses including Bizoffice.com, a nationally recognized, award-winning global provider of resources for small and home businesses. Joel Elad is the author of Web Stores Do-It-Yourself For Dummies. He started his first online business in 1993.
| SKU | Unavailable |
| ISBN 13 | 9780470431962 |
| ISBN 10 | 0470431962 |
| Title | Starting an Online Business All-in-One Desk Reference For Dummies |
| Author | Shannon Belew |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | John Wiley and Sons Ltd |
| Year published | 2009-03-27 |
| Number of pages | 840 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |