Stats Means Business by John Buglear
Stats Means Business is an introductory and comprehensive textbook written especially for Hospitality, Business and Tourism students who take statistics or quantitative methods modules. By minimising technical language, providing clear definitions of key terms and giving emphasis to interpretation rather than technique, this book caters to beginners in the subject. This book enables readers to appreciate the importance of statistical analysis in hospitality, tourism and other fields of business, understand statistical techniques, develop judgement in the selection of appropriate statistical techniques and interpret the results of statistical analysis. This new edition has been fully revised and updated to include: New content on business analytics Case studies demonstrating practical applications An extensive selection of new self-test questions Stats Means Business is an ideal, accessible and practical introduction to statistics and quantitative research methods for Hospitality, Business and Tourism students. Visit the companion website at www.routledge.com/cw/buglear for bonus teaching and learning resources.John Buglear and Adrian Castell work at Nottingham Business School, Nottingham Trent University, where John teaches Statistics and Adrian teaches Business Analytics.
| SKU | Unavailable |
| ISBN 13 | 9781138588226 |
| ISBN 10 | 1138588229 |
| Title | Stats Means Business |
| Author | John Buglear |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Taylor & Francis Ltd |
| Year published | 2019-05-30 |
| Number of pages | 308 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |