Strategic Brand Management by Jean Noel Kapferer

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Strategic Brand Management by Jean Noel Kapferer

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SKU Unavailable
ISBN 13 9780029170458
ISBN 10 0029170451
Title Strategic Brand Management
Author Jean Noel Kapferer
Condition Unavailable
Publisher Simon & Schuster
Year published 1994-03-14
Number of pages 341
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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