Strategic Management and Business Analysis by David Williamson

Strategic Management and Business Analysis by David Williamson

Strategic Business Analysis shows students how to carry out a strategic analysis of a business, with clear guidelines on where and how to apply the core strategic techniques and models that are the integral tools of strategic management. The authors identify the key questions in strategic analysis and provide an understandable framework for answering these questions. Several case studies are used to focus understanding and enable a more thorough analysis of the concepts and issues, especially useful for students involved with case study analysis. Accompanying the text is a CD-Rom containing the models, tutorial guidance, and a PowerPoint presentation. A blank template is provided for each model, enabling students to actively interact and enter their own data - an effective 'what if...' facility. This will enable students to appreciate the limitations as well as the advantages of the strategic models.

Williamson, David G.: - David G. Williamson, who taught at St. Paul's School and was Head of History at Highgate School in the United Kingdom, is now a freelance historian. He is the author of numerous books, including The Third Reich (5th edition, 2017), Bismarck and Germany (3rd edition, 2011), A Most Diplomatic General: the life of General Lord Robertson, 1896-1974 (1996) and The Polish Underground, 1939-1947 (2012).

SKU	Unavailable
ISBN 13	9780750642958
ISBN 10	0750642955
Title	Strategic Management and Business Analysis
Author	David Williamson
Condition	Unavailable
Binding Type	Paperback
Publisher	Taylor & Francis Ltd
Year published	2003-11-19
Number of pages	280
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.