Strategic Management and Competitive Advantage by Jay Barney

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Strategic Management and Competitive Advantage by Jay Barney

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Strategic Management and Competitive Advantage by Jay Barney

For courses in strategy and strategic management. Core strategic management concepts without the excess.   Just the essentials—Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help students analyze cases and real business situations? This carefully crafted approach provides students with all the tools necessary for strategic analysis.   The third edition continues to be integrated around the highly successful VRIO framework while incorporating new opening cases and an entire chapter devoted to international management.

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SKU Unavailable
ISBN 13 9780136094586
ISBN 10 0136094589
Title Strategic Management and Competitive Advantage
Author Jay Barney
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education (US)
Year published 2009-10-01
Number of pages 656
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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