Strategic Management by Fred R David

Strategic Management by Fred R David

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Strategic Management by Fred R David

In today’s economy, gaining and sustaining a competitive advantage is harder than ever. Strategic Management captures the complexity of the current business environment and delivers the latest skills and concepts with unrivaled clarity, helping students develop their own cutting-edge strategy through skill-developing exercises.   The fourteenth edition explores the current global recession and shows how it has affected the business environment, providing up-to-date coverage in every chapter.
SKU Unavailable
ISBN 13 9780132666213
ISBN 10 0132666219
Title Strategic Management
Author Fred R David
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education (US)
Year published 2012-11-07
Number of pages 400
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.