Strategic Management by G A Cole

Strategic Management by G A Cole

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Summary

An introduction to the theory and practice of strategic management. This book intends to enable the reader to identify and make connections between the key features of strategic management and the issues and choices that arise from them.

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Strategic Management by G A Cole

Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.
SKU Unavailable
ISBN 13 9781858050997
ISBN 10 1858050995
Title Strategic Management
Author G A Cole
Series Business Degree S
Condition Unavailable
Binding Type Hardback
Publisher Cengage Learning EMEA
Year published 1994-06-30
Number of pages 300
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.