Strategic Management by Mark Jenkins
In this work, designed for researchers, MBA students and final year business undergraduates, the authors set out to identify, consider and compare some of these differing theories. From economic, psychological and sociological perspectives the book shows how strategy is replete with a rich and diverse range of viewpoints that should lead to a better understanding of the field itself. In order to help the reader navigate through the book, each chapter follows a consistent, coherent structure and, with the use of mini case studies, helps bridge the link between theory and practice. With contributions from leading strategy researchers, practitioners and academics this title should be useful for those students of business who require an interesting introduction to the emerging theoretical perspectives within this field.| SKU | Unavailable |
| ISBN 13 | 9780333739013 |
| ISBN 10 | 0333739019 |
| Title | Strategic Management |
| Author | Mark Jenkins |
| Condition | Unavailable |
| Binding Type | Paperback |
| Publisher | Palgrave Macmillan |
| Year published | 2002-05-13 |
| Number of pages | 288 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |