Strategic Marketing Problems by Roger Kerin

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Strategic Marketing Problems by Roger Kerin

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Strategic Marketing Problems by Roger Kerin

Strategic Marketing Problems: Cases and Comments balances the concepts and tools useful for solving marketing problems with numerous case studies that challenge readers to apply what they’ve learned.

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SKU Unavailable
ISBN 13 9780132747257
ISBN 10 0132747251
Title Strategic Marketing Problems
Author Roger Kerin
Condition Unavailable
Binding Type Hardback
Publisher Pearson Education (US)
Year published 2012-09-29
Number of pages 752
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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