Strategy In Practice by Cliff Bowman

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Strategy In Practice by Cliff Bowman

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Summary

This work includes a look at how imaginative approaches to organizational structure can help a firm both gain and sustain advantages. It offers guidance as to how strategic change can be managed despite the influence of past routines and behaviours.

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Strategy In Practice by Cliff Bowman

Designed to help experienced students and managers who are involved in, or who will be involved in, trying to debate their firm's strategy. The emphasis is on trying to answer some fundamental questions about the firm's future direction. In addressing these questions, some analytical techniques and frameworks are explained. The emphasis is on the quality of the strategy debate, and the concepts explained are "tools for thought", none of which can give the right answer to the strategy problem, but all of which can help students and executives structure a strategy debate.

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SKU Unavailable
ISBN 13 9780133564860
ISBN 10 013356486X
Title Strategy In Practice
Author Cliff Bowman
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education (US)
Year published 1998-02-16
Number of pages 216
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.

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