Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors
Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors
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Summary
In this updated edition of his groundbreaking best-seller, author Michel Robert stresses strategic thinking as today's most powerful management tool and the key to a winning, growth-oriented strategy.
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Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors by Michel Robert
In this updated edition of his groundbreaking best-seller, author Michel Robert stresses strategic thinking as today's most powerful management tool and the key to a winning, growth-oriented strategy.
Michel Robert is founder and president of Decision Processes International, Inc., an internationally known consulting firm with 40 partners in 15 countries. His clients include such major companies as Caterpillar, 3M, and GATX. A noted speaker, he has written articles in numerous business magazines and journals, including Forbes, Barron's, Harvard Business Review, Fortune, The Wall Street Journal, Time and Business Week. He is the author of Strategy Pure & Simple, Product Innovation Strategy Pure & Simple, and Strategy Pure & Simple II. Robert lives in Westport, CT.
| SKU | Unavailable |
| ISBN 13 | 9780070531338 |
| ISBN 10 | 0070531331 |
| Title | Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors |
| Author | Michel Robert |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | McGraw-Hill Education - Europe |
| Year published | 1997-11-16 |
| Number of pages | 269 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |