Strategy Safari by Henry Mintzberg

Strategy Safari by Henry Mintzberg

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Summary

THE greatest strategy mind blazes a trail through the jungle of strategic fads and fixes. The indispensable guide for the bewildered student.

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Strategy Safari by Henry Mintzberg

"Henry Mintzberg's views are a breath of fresh air which can only encourage the good guys." The Observer "My favourite management book of the last 25 years? No contest. The Rise & Fall of Strategic Planning by Henry Mintzberg." Tom Peters The word strategy has been around for a long time. It is considered to be the high point of managerial activity, and managers use the word both freely and fondly. But what does the word really mean? Strategy Safari sets out to provide an answer. In this colourful primer, Henry Mintzberg, Bruce Ahlstrand and Joseph Lampel draw together diverse strands of strategic thought into ten distinct schools. In a final chapter they seek to blend the schools together; pointing out however that a truly unified theory may not be possible or desirable. The result is a thoughtful and readable guide to the wilds of strategic management. Stratefy Safari can be read by anyone with an interest in business strategy but it is especially useful to those managers, scholars and students who must reconcile academic theory with the everyday reality of modern corporate practice. "Like butchers, the academics and consultants chop up reality for their own convenience...managers can allow themselves no such luxuries.They can use it only if it remains intact as a living being."
SKU Unavailable
ISBN 13 9780273656364
ISBN 10 0273656368
Title Strategy Safari
Author Henry Mintzberg
Series Financial Times Series
Condition Unavailable
Binding Type Paperback
Publisher Pearson Education Limited
Year published 2001-07-20
Number of pages 416
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.