Talk is Cheap
Talk is Cheap
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Summary
Word of mouth can be the most effective and least expensive form of advertising. This guide aims to provide thoughts and advice to help salespeople find ways of stimulating and sustaining this type of promotion, while at the same time limiting the negative comments.
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Talk is Cheap by Godfrey Harris
This guide demonstrates how to make your customers your most ardent advertisers. It proposes nearly 200 ideas and techniques that will make customers generate positive word-of-mouth advertising, and different ways to prevent negative comments from damaging your business. The authors explore various techniques for promoting customer satisfaction and demonstrate how to use them effectively. All ideas are inexpensive, and beneficial to the business image.| SKU | Unavailable |
| ISBN 13 | 9780749408527 |
| ISBN 10 | 0749408529 |
| Title | Talk is Cheap |
| Author | Godfrey Harris |
| Condition | Unavailable |
| Publisher | Kogan Page Ltd |
| Year published | 1992-07-30 |
| Number of pages | 176 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |