Thinking through Graphic Design History by Aggie Toppins

Thinking through Graphic Design History by Aggie Toppins

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Thinking through Graphic Design History by Aggie Toppins

WINNER of the 2025 Design Incubation Communication Design Award for Published Scholarship Graphic design has a paradoxical relationship to history. While it claims to promote originality and innovation - ideas that emphasize the new and unique - design practice is deeply embedded in previous ideals. Too often, design students encounter the past in brief visual impressions which seduce them to imitate form rather than engage with historical contexts. Even though it has claimed to be objective and even comprehensive, graphic design history has focused largely on individual careers and Eurocentric achievements. Yet the past swells with untapped potential. Graphic design history can serve the field of today and tomorrow, but its narratives require updates. History, like design, is always changing — and like design, history is driven by present-day questions. This book shows how students and practicing designers can enrich their work by thinking historically about design. With thoughtful analyses, stimulating creative prompts, inspiring case studies, and perspectives from designers all over the world, this book challenges our traditional understanding of graphic design history, and the very notion of the design canon, offering ways to shape socially engaged, critical practices.

Aggie Toppins is an Associate Professor and Chair of Design at the Sam Fox School of Design and Visual Arts at Washington University in St. Louis, USA. She writes and practices design at the intersection of critical histories,social justice,and studio-based making.

SKU Unavailable
ISBN 13 9781350327207
ISBN 10 1350327204
Title Thinking through Graphic Design History
Author Aggie Toppins
Condition Unavailable
Binding Type Paperback
Publisher Bloomsbury Publishing PLC
Year published 2025-02-20
Number of pages 336
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.