Tourist Behavior by Narendra Kumar

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Summary

Discusses tourist behavior from diverse cultural and geographical backgrounds. Topics address relationship management, luxury tourism brands, social media and digital technology, tourists’ motivation and satisfaction, predictions for tourist behavior in post-COVID-19, heritage tourism, and more.

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Tourist Behavior by Narendra Kumar

Discusses tourist behavior from diverse cultural and geographical backgrounds. Topics address relationship management, luxury tourism brands, social media and digital technology, tourists' motivation and satisfaction, predictions for tourist behavior in post-COVID-19, heritage tourism, and more.

Narendra Kumar, PhD, is associated with the Amity Institute of Travel and Tourism, Amity University Uttar Pradesh, India. He has over 20 years of industry and academic experience. He has been associated with many universities in various capacities and is well-known in the academic fraternity. The recipient of many intra-departmental recognitions for outstanding contributions to institutional and academic development, Dr. Kumar is an advisory member and reviewer for several journals and professional conferences and regularly holds interactive sessions on issues related to the tourism and hospitality industry.

Bruno Barbosa Sousa, PhD, is Professor at the Polytechnic Institute of Cávado and Ave (IPCA) Portugal, and Head of the Master Program in Tourism Management and PhD Marketing and Strategy. He was a market analyst at Sonae Distribuição, Modelo e Continente, S.A., and he was a marketing assistant for the Jornal O Jogo at Controlinveste. He is author or co-author of several papers. He is an editorial board member and an ad-hoc reviewer for several journals. The recipient of several awards, including a best teacher award, he is also a member of the scientific committees of several national and international congresses and conferences.

Swati Sharma, PhD, is associated with the Amity Institute of Travel and Tourism, Amity University Uttar Pradesh, India. She has 15 years of industry and academic experience and is well-known in the academic community. She has published many papers in journals of repute and has a major interest in events and exhibitions. She has been instrumental in organizing various career-related exhibitions for students.

SKU Unavailable
ISBN 13 9781774910245
ISBN 10 1774910241
Title Tourist Behavior
Author Narendra Kumar
Series Advances In Hospitality And Tourism
Condition Unavailable
Binding Type Hardback
Publisher Apple Academic Press Inc.
Year published 2022-12-22
Number of pages 328
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.