Urban Legends Uncovered by Mark Barber

Urban Legends Uncovered by Mark Barber

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Summary

Are urban legends no more than harmless tales of modern folklore, or is there something more sinister lurking beneath the surface? This book shows how urban legends are manufactured to target large corporations such as Microsoft and McDonalds, and how hoax e-mails and computer viruses have almost brought businesses and governments to their knees.

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Urban Legends Uncovered by Mark Barber

Are urban legends no more than harmless tales of modern folklore, or is there something more sinister lurking beneath the surface? "Urban Legends Uncovered" investigates to reveal the truth behind the legends. From campfire classics that send shivers down the spine to the paranoia that followed the events of 9\11, this compelling book takes us through hundreds of chilling stories from Classic Horror, Crime and Netlore. Analysis of each legend looks at how it originated and what effect it has had. Marvel at how the creators of "The Blair Witch Project" used the power of urban legends as a clever marketing tool, and how Churchill and Hitler used urban legends in their wartime propaganda campaigns to play mind games with each other. Learn how urban legends are manufactured to target large corporations such as Microsoft and McDonalds, and how hoax e-mails and computer viruses have almost brought businesses and governments to their knees. How and why do urban legends exist? Have they been created or manipulated for political, propaganda, or marketing reasons? Don't let a good story stand in the way of the truth!
Mark Barber lives in Surrey with his wife and daughter. Mark's introduction to the world of urban legends came from the Alex Garland novel The Beach, where the existence of a secret beach is called a 'Kentucky Fried Rat story'. After researching many versions of the same story from all over the world, he realised the power of urban legends, and began investigating how they spread.
SKU Unavailable
ISBN 13 9781840245547
ISBN 10 1840245549
Title Urban Legends Uncovered
Author Mark Barber
Condition Unavailable
Binding Type Paperback
Publisher Octopus Publishing Group
Year published 2006-01-08
Number of pages 320
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.