Users Journey Storymapping Products That People Love by Donna Lichaw

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Users Journey Storymapping Products That People Love by Donna Lichaw

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Users Journey Storymapping Products That People Love by Donna Lichaw

Like a good story, successful design is a series of engaging moments structured over time. The User's Journey will show you how, when, and why to use narrative structure, technique, and principles to ideate, craft, and test a cohesive vision for an engaging outcome. See how a story first approach can transform your product, feature, landing page, flow, campaign, content, or product strategy.

SKU Unavailable
ISBN 13 9781933820316
ISBN 10 1933820314
Title Users Journey Storymapping Products That People Love
Author Donna Lichaw
Condition Unavailable
Binding Type Hardback
Publisher Rosenfeld Media
Year published 2016-03-22
Number of pages 160
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.