UX Strategy by Jaime Levy

UX Strategy by Jaime Levy

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Summary

User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.

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UX Strategy by Jaime Levy

User experience (UX) strategy lies at the intersection of UX design and business strategy, but until now, there hasn't been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight product strategy tools and techniques to help you and your team devise innovative digital solutions that people want.
Jaime Levy is an author, university professor and a user experience strategist. For more than 25 years, Jaime has been a pioneer in the creation of innovative digital products and services. She runs her UX design and strategy consultancy out of Los Angeles, California. Her specialty is as a strategist and experience design lead for the implementation phase from anything from MVPs to insanely complicated large-scale transactional websites. Her employees and contractors have all been personally trained to deliver professional services while working as team players
SKU Unavailable
ISBN 13 9781492052432
ISBN 10 1492052434
Title UX Strategy
Author Jaime Levy
Condition Unavailable
Binding Type Paperback
Publisher O'Reilly Media
Year published 2021-04-09
Number of pages 332
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.