Wheels on Fire by David Waller

Wheels on Fire by David Waller

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Summary

This text tells the true story of the merger between two of the world's biggest car companies, which created a global giant, in 1998. Combining narrative with first-hand analysis, David Waller uses the example to present tangible lessons for managers involved in global business.

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Wheels on Fire by David Waller

This text tells the true story of the merger between two of the world's biggest car companies, which created a global giant, in 1998. Combining narrative with first-hand analysis, David Waller uses the example to present tangible lessons for managers involved in global business.
Fascinating - even to this reader who was very close to themIt contains many facts that could only have come directly from the secrets held by DainlerChrysler's German executives - Tom Stallkamp, FT

a compelling read...a useful pointer to the future - Tribune
David Waller is a writer and businessman based in London. He spent eight years as a Financial Times correspondent, winning a number of awards for his coverage of business and finance. He is married with two young children.
SKU Unavailable
ISBN 13 9780340770368
ISBN 10 0340770368
Title Wheels on Fire
Author David Waller
Condition Unavailable
Binding Type Hardback
Publisher Hodder & Stoughton
Year published 2001-03-01
Number of pages 323
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.