Where Good Ideas Come From
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Where Good Ideas Come From by Steven Johnson
From the New York Times bestselling author of How We Got To Now and Unexpected Life The printing press, the pencil, the flush toilet, the battery--these are all great ideas. But where do they come from? What kind of environment breeds them? What sparks the flash of brilliance? How do we generate the breakthrough technologies that push forward our lives, our society, our culture? Steven Johnson's answers are revelatory as he identifies the seven key patterns behind genuine innovation, and traces them across time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs throughout modern time and pulls out applicable approaches and commonalities that seem to appear at moments of originality. Where Good Ideas Come From gives us both an important new understanding of the history of innovation and a set of useful strategies for cultivating our own creative breakthroughs.Steven Johnson is the editor of The Innovator's Cookbook and the bestselling author of Future Perfect, Where Good Ideas Come From, The Invention of Air, The Ghost Map, and Everything Bad is Good for You. He is the creator of a number of well-known websites and contributes to publications such as Time, Wired, The New York Times, and The Wall Street Journal. With his wife and three sons, he resides in Marin County, California.
| SKU | Unavailable |
| ISBN 13 | 9781594487712 |
| ISBN 10 | 1594487715 |
| Title | Where Good Ideas Come From |
| Author | Steven Johnson |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Penguin Putnam Inc |
| Year published | 2010-10-05 |
| Number of pages | 336 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |