Where Value Hides by Stuart E Jackson

Where Value Hides by Stuart E Jackson

Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions.

What I like about Mr Jackson's SMP analysis is that it promises to liberate managers from the inherited and still often unchallenged idea that "bigger is always better" as far as market share is concernedThis thinking goes back at least four decades - when ICI ruled the world and when Bruce Henderson's Boston Consulting Group introduced its "experience curve" to a world of grateful clients. (Financial Times, Tuesday, December 12, 2006)

When a business does not perform as well as hoped, how do you decide whether it's an operational problem or a more fundamental problem with how your company is positioned against competitors? When you are required to look for new sources of growth each year, how do know which opportunities truly build on your existing competitive strengths versus taking you into new business areas where your existing capabilities no longer apply?

Mr. Jackson offers a new approach, strategic market positioning, to answering these tough strategic questions.(Journal of Business Strategy, January issue)

Jackson shows how you can draw on SMP [Strategic Market Position] to create clarity around essential business decisions with confidence. . . His writing style is readable, yet weighty and gives valuable insights into improving strategy and creating frameworks for growth. If you want to understand what really drives corporate value you could do worse than read this. (European CEO, Wednesday, January 31, 2007)

STUART E. JACKSON is a Vice President with L.E.K. Consulting, a global management consulting firm, and is Head of their Chicago office. Recently, he helped open the firm's first office in Japan. His clients have included Baxter, General Mills, GE, Shell, OfficeMax, Universal, and many other Fortune 500 companies. Jackson is a graduate of Emmanuel College, Cambridge University, and INSEAD business school.

SKU	Unavailable
ISBN 13	9780470009208
ISBN 10	0470009209
Title	Where Value Hides
Author	Stuart E Jackson
Condition	Unavailable
Binding Type	Hardback
Publisher	John Wiley & Sons Inc
Year published	2006-12-08
Number of pages	288
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.