Win Bigly by Scott Adams
NEW YORK TIMES BESTSELLER From the creator of Dilbert, an unflinching look at the strategies Donald Trump used to persuade voters to elect the most unconventional candidate in the history of the presidency, and how anyone can learn his methods for succeeding against long odds. Scott Adams-a trained hypnotist and a lifelong student of persuasion-was one of the earliest public figures to predict Trump's win, doing so a week after Nate Silver put Trump's odds at 2 percent in his FiveThirtyEight.com blog. The mainstream media regarded Trump as a novelty and a sideshow. But Adams recognized in Trump a level of persuasion you only see once in a generation. Trump triggered massive cognitive dissonance and confirmation bias on both the left and the right. We're hardwired to respond to emotion, not reason. We might listen to 10 percent of a speech-a hand gesture here, a phrase there-and if the right buttons are pushed, we irrationally agree with the speaker and invent reasons to justify th
Scott Adams has written several mountain biking guidebooks, including Mountain Biking Washington, DC/Baltimore (now in its fourth edition) and Mountain Bike Madness in Central Pennsylvania. He is a regular contributor to MetroSports Magazine and has competed in more 24-hour races than he likes to remember. A native Virginian, he lives with his wife and growing family in Charlottesville, Virginia. Few things reward him more than a long hike to the top of a mountain or an early-morning bike ride with no particular place to go.
| SKU | Unavailable |
| ISBN 13 | 9780735219717 |
| ISBN 10 | 0735219710 |
| Title | Win Bigly |
| Author | Scott Adams |
| Condition | Unavailable |
| Binding Type | Hardback |
| Publisher | Penguin Putnam Inc |
| Year published | 2017-11-16 |
| Number of pages | 256 |
| Cover note | Book picture is for illustrative purposes only, actual binding, cover or edition may vary. |
| Note | Unavailable |