Write to the Top by Deborah Dumaine

Write to the Top by Deborah Dumaine

The Write to the Top process helps you write clear, reader-centered documents that drive action and get results.

Productivity--it's vital to corporate and personal success. Yet business people spend countless hours deciphering vague and rambling written messages. The results: information overload, sluggish operations, delayed decisions, and plummeting morale.

Quality--when you receive a business document, e-mail, letter, report, or proposal, do you immediately know what it's about? Do you know what you're supposed to do about it? When you send messages, do your readers act on them? They quickly will, if you use the proven Write to the Top process.

Put The Six Steps to Reader-Centered Writing(R) to work to help you

- sell your ideas or services more effectively
- write up to twice as fast and save time for your busy readers, too
- break through writer's block
- target your readers' needs
- demonstrate your leadership in writing
- design documents for visual impact and easier navigation
- improve your ability to think strategically, propose solutions, and speed up decision making

Deborah Dumaine is a bestselling author and expert writer who has pioneered improvement in the quality of business writing. She is the founder of Better Communications and has been setting the standard for corporate writing, sharing her strategies in the book Business Communication. Dumaine received both her undergraduate and graduate degrees from Smith College.

SKU	Unavailable
ISBN 13	9780812968989
ISBN 10	0812968980
Title	Write to the Top
Author	Deborah Dumaine
Condition	Unavailable
Binding Type	Paperback
Publisher	Random House USA Inc
Year published	2004-07-20
Number of pages	312
Cover note	Book picture is for illustrative purposes only, actual binding, cover or edition may vary.