Writing a Press Release by Peter Bartram

Writing a Press Release by Peter Bartram

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Summary

A guide to writing press releases. The reader is taken step-by-step through every stage of the process, from conceiving the story idea, researching information and writing the release, to distributing by the most effective means. Case studies and examples are included.

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Writing a Press Release by Peter Bartram

Every day, newspapers and magazines are deluged with thousands of press releases. Which stories make an editor sit up and take notice? Why do some press releases never get used? This book takes the reader through every stage of the process, from conceiving the story idea, researching information and writing the release, to distributing by the most effective means. Case studies and examples are included.
SKU Unavailable
ISBN 13 9781857034851
ISBN 10 1857034856
Title Writing a Press Release
Author Peter Bartram
Condition Unavailable
Binding Type Paperback
Publisher Little, Brown Book Group
Year published 1999-01-01
Number of pages 144
Cover note Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
Note Unavailable