In eight years English football has been transformed. In 1989 clubs were banned from Europe and the Hillsborough disaster exposed football's crumbling grounds. Today football is cleaned up and is also big business. Since the Taylor report forced English clubs to spend #600 million rebuilding their grounds, and since Sky and the BBC put #1 billion into the game, serious businessmen have arrived in football, and have mostly been welcomed because of the money they were investing into the long-term health of the game. This book examines the transformation and asks is it still a game or a business?