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Indian Fashion Arti Sandhu (University of Cincinnati, USA)

Indian Fashion By Arti Sandhu (University of Cincinnati, USA)

Indian Fashion by Arti Sandhu (University of Cincinnati, USA)


£21.90
New RRP £25.99
Condition - Very Good
Only 1 left

Indian Fashion Summary

Indian Fashion: Tradition, Innovation, Style by Arti Sandhu (University of Cincinnati, USA)

Fashion in India is distinctly unique, in its aesthetics, systems, designers and influences. Indian Fashion is the first study of its kind to examine the social, political, global and local elements that give shape to this multifaceted center. Spanning India's long historical contribution to global fashion to the emergence of today's vibrant local fashion scene, Sandhu provides a comprehensive overview of the Indian fashion world. From elite high-end to street style of the masses, the book explores the complex realities of Indian dress through key issues such as identity, class, youth and media. This ground-breaking book does not simply apply western fashion theory to an Indian context, but allows for a holistic understanding of how fashion is created, worn, displayed and viewed in India. Accessibly written, Indian Fashion will be a fantastic resource for students of fashion, cultural studies and anthropology.

Indian Fashion Reviews

[This] is an excellent entry-level book to the subject. * Costume *
At its heart, Indian Fashion's narrative emphasizes the role of dress in the promotion of national identity, culture and tradition, and also in the embodiment of personal identity, resistance and modernity. In doing so, it establishes India as a unique global powerhouse, where luxury, couture, craft and casual are conspicuously consumed, mixed and matched to articulate a distinctly modern - yet also distinctly Indian - style identity. * Fashion, Society & Popular Culture *

About Arti Sandhu (University of Cincinnati, USA)

Arti Sandhu is Associate Professor of Fashion Design at Columbia College Chicago, USA

Table of Contents

Chapter 1: Introduction: Indian Fashion Chapter 2: A Brief History of Dress, Difference and Fashion Change in India Chapter 3: Contemporary Fashion Practice in Urban India Chapter 4: Reel to Real Life: Re-Fashioning India from Bollywood to Street Chapter 5: Desi-Chic: The Image and Ideals of Fashion in Indian Magazines Chapter 6: Darzi to Designer: Crafting Couture and High-Fashion for India Chapter 7: Conclusion: Wrapping it Up Bibliography Index

Additional information

GOR008418118
9781847887795
1847887791
Indian Fashion: Tradition, Innovation, Style by Arti Sandhu (University of Cincinnati, USA)
Used - Very Good
Paperback
Bloomsbury Publishing PLC
2014-12-18
216
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

Customer Reviews - Indian Fashion