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Mercedes-Benz Cars of the 1990s James Taylor

Mercedes-Benz Cars of the 1990s By James Taylor

Mercedes-Benz Cars of the 1990s by James Taylor


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Summary

As the 1990s began, competition from rivals was threatening the Mercedes-Benz marque's position at the top of the automotive tree. This book charts the turbulent years when the marque struggled to come to terms with a changing world.

Mercedes-Benz Cars of the 1990s Summary

Mercedes-Benz Cars of the 1990s by James Taylor

As the 1990s began, competition from rivals was threatening the Mercedes-Benz marque's position at the top of the automotive tree. Through a combination of audacious diversification and sometimes less-than-successful cost-cutting, Mercedes began a turnaround that would not achieve final sucess until the middle of the following decade. This book charts these turbulent years when the marque struggled to come to terms with a changing world.

About James Taylor

James Taylor is one of Britain's leading writers on motoring history, with some eighty books to his credit, including a number of titles in the Crowood AutoClassic series, in a career spanning three decades. He counts Mercedes-Benz among his favourite car marques, and has contributed to a wide variety of motoring magazines, both at home and abroad. Resident - Oxfordshire

Additional information

GOR013232306
9781847970961
1847970966
Mercedes-Benz Cars of the 1990s by James Taylor
Used - Like New
Hardback
The Crowood Press Ltd
20090420
192
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
The book has been read, but looks new. The book cover has no visible wear, and the dust jacket is included if applicable. No missing or damaged pages, no tears, possible very minimal creasing, no underlining or highlighting of text, and no writing in the margins

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