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The Mind of the CEO Jeffery E. Garten

The Mind of the CEO By Jeffery E. Garten

The Mind of the CEO by Jeffery E. Garten


£7.70
New RRP £20.00
Condition - Very Good
Only 2 left

Summary

Who are the Chief Executive Officers (CEOs) who run large corporations? What are their strategies and their thoughts about the roles of their firms in global society? To find answers to these questions, Jeffrey Garten interviews 30 of the most powerful global business leaders.

The Mind of the CEO Summary

The Mind of the CEO by Jeffery E. Garten

The Mind of the CEO describes and analyzes how over 20 major CEOs see global markets over the next decade, and how they plan to factor the outlooks into concrete business strategies. The author explores how these leaders see such future imponderables as the changing structure of the USA as it heads for a more technological, information-intensive and globalized economy; a united Europe with a single currency; the evolution of a currently crippled Japan; the future of emerging markets like China, Russia and Brazil; and the impact of the digital revolution. The importance of these questions is enhanced by the increasingly prominent role that global business leaders play in all societies, as market power dwarfs the ability of government to shape our lives.

Additional information

GOR002532983
9780713994797
0713994797
The Mind of the CEO by Jeffery E. Garten
Used - Very Good
Hardback
Penguin Books Ltd
20010319
320
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us

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