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Corporate Strategy and Financial Analysis By John R. Ellis

Corporate Strategy and Financial Analysis
by John R. Ellis

In Stock
£9.99
Provides a set of tools and techniques for gaining access to and evaluating a company's corporate and business strategy. It help students to research information on a company, develop a generic framework for analyzing a company's business environment and the industry in which it operates.
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Corporate Strategy and Financial Analysis Summary


Corporate Strategy and Financial Analysis by John R. Ellis

This student-centred book provides a set of financial tools and techniques for gaining access to and evaluating a company's corporate and business strategy. It helps students to research information on a company, develop a generic Frameworks for analysing a company's business environment and the industry in which it operates. Students learn how to combine financial and non-financial information in order to come up with a balanced overall assessment of a company's strategy and hence its likely future performance. A third of the book is devoted to the way in which stock-market information can be used to assess and value a company.

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Table of Contents


PART 1 The general framework

1.Introduction

PART 2 Assessing strategic direction

2.Assessing strategic capability
3.Taking action to add value
4.Finding information on companies and their markets

PART 3 Financial statement analysis

5.Accounting for profit
6.Accounting for cash
7.Comparative financial analysis

PART 4 Stock-market assessment

8.Share price movements
9.Short-term share valuation
10.Long-term share valuation

PART 5 The general Frameworks revisited

11.Some concluding remarks

Additional information

GOR001189073
Corporate Strategy and Financial Analysis by John R. Ellis
John R. Ellis
Used - Very Good
Paperback
Pearson Education Limited
1993-09-13
384
027303796X
9780273037965
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.