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Exploring Communication Theory Kory Floyd (University of Arizona, USA)

Exploring Communication Theory By Kory Floyd (University of Arizona, USA)

Exploring Communication Theory by Kory Floyd (University of Arizona, USA)

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Summary

Continuing its engaging and readable approach, this second edition presents an overview of the major theories within the discipline of communication studies inclusive of the three major paradigms of social scientific, interpretive, and critical.

Exploring Communication Theory Summary

Exploring Communication Theory: Making Sense of Us by Kory Floyd (University of Arizona, USA)

  • An exceptionally well-written, engaging introduction to communication theory for an undergraduate audience.
  • Includes critical, interpretive, and post-positivist paradigms, providing students with a broad perspective on approaches to communication theory and its role in scholarship.
  • Key updates: explorations of Black Lives Matter and intersectionality; new pedagogical features in line with Bloom's taxonomy.
  • Complimented with online resources for instructors: lecture slides, test bank, and instructor manual.

About Kory Floyd (University of Arizona, USA)

Kory Floyd is a professor of communication at the University of Arizona, USA.

Paul Schrodt is the Philip J. and Cheryl C. Burguiere's Professor of Communication Studies at Texas Christian University, USA.

Larry A. Erbert is an associate professor of communication at the University of Colorado Denver, USA.

Kristina M. Scharp is an associate professor in the Department of Communication at Rutgers University, USA.

Table of Contents

1. Making Sense of Communication, 2. Conceptualizing Communication Theory, 3. Communication Theory and Research, 4. Signs, Symbols, and Semantics, 5. Organizing and Sending Messages, 6. Explaining and Understanding Human Behavior, 7. Discourse and Change, 8. Communication in Developing Relationships, 9. Communication in Sustaining Relationships, 10. Processes of Persuasion, 11. Communication in Organizations, 12. Theories of Group and Family Communication, 13. Theories of Health Communication, 14. Technology and Media Processing, 15. Theories of Communication, Culture, and Critique, Glossary

Additional information

NLS9781032015194
9781032015194
1032015195
Exploring Communication Theory: Making Sense of Us by Kory Floyd (University of Arizona, USA)
Kory Floyd (University of Arizona, USA)
New
Paperback
Taylor & Francis Ltd
2022-06-14
408
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a new book - be the first to read this copy. With untouched pages and a perfect binding, your brand new copy is ready to be opened for the first time

Customer Reviews - Exploring Communication Theory