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Brutal Simplicity of Thought By Lord Saatchi

Brutal Simplicity of Thought
by Lord Saatchi

In Stock
£5.49
Presents simple examples of concepts that have changed the world - from the single piece of paper that became the American Declaration of Independence, giving birth to the most powerful nation in the history of the world, to the symbol and line that enables us to write music.
8 in stock

Brutal Simplicity of Thought Summary


Brutal Simplicity of Thought: How It Changed the World by Lord Saatchi

Simplicity looks easy. It's not. It's easier to complicate than simplify. Now in a pocket-sized format, Brutal Simplicity of Thought, presents stunningly simple examples of concepts that have changed the world - from the single piece of paper that became the American Declaration of Independence, giving birth to the most powerful nation in the history of the world, to the symbol and line that enables us to write music. Thought-provoking and incisive, Brutal Simplicity of Thought is the distillation, in words and pictures, of the Saatchi method of creativity. Whether you are a student, a manager, self-employed or a CEO, this book has something to teach us all: simplicity rules.

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Brutal Simplicity of Thought Reviews


"A beautifully minimalist book" * Good Book Guide *
"Genius" * Elle *

About Lord Saatchi


This book started life as a training manual for Saatchi advertising employees. Its approach shaped the Saatchistory for 40 years. Its principles permeate the culture, philosophy and structure of one of the world's best known corporate brands.

Additional information

GOR005042075
Brutal Simplicity of Thought: How It Changed the World by Lord Saatchi
Lord Saatchi
Used - Very Good
Hardback
Ebury Publishing
2013-09-05
112
0091957028
9780091957025
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.