If you've surfed the Web more than once, you've probably visited Amazon.com. Originally you may have gone there searching for books, but Amazon.com is so much more than a bookstore. The author of Amazon.com For Dummies [registered], who has been involved with the site from its beginnings, describes it as a shopping mall/home improvement store/bazaar/travel agency/newsstand/car lot, but most importantly, a community of buyers and sellers people like you. Countless opportunities exist for those who join this community, and Amazon.com For Dummies [registered] gives you a smorgasbord sampling of what they are and how to take advantage of every one. For example, you can: set up an account and buy things; bid on an auction; sell your items; personalize your shopping experience; open your own online store; and join the Amazon.com community. Written by Mara Friedman, who has held several positions with Amazon.com including marketing communications manager, Amazon.com For Dummies [registered] takes you from your first venture into the Amazon all the way to making money from your Amazon.com experience. Discover how to: find your way around the marketplace and scout out the best deals; get local movie show times, view restaurant menus, chat with other shoppers, send free e-cards, or sign up for a free reminder service; track orders and manage your account; browse specialty shops and check out international merchandise; take advantage of reviews from other shoppers; set up and use wish lists for yourself and your friends; create your own online Zshop, set the right prices, and take photos that help sell your items; and take advantage of the Amazon.com Advantage or become an Associate. Whether you're a complete novice who'd like a guide to help you with your first online purchases, or a longtime Amazon.com shopper who wants to become an online entrepreneur, Amazon.com For Dummies [registered] has what you need. Use it today to get started, and tomorrow to help you manage your own successful online business.