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Strategic Entrepreneurship By Philip A. Wickham

Strategic Entrepreneurship
by Philip A. Wickham

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An examination of the theory, research and practice of entrepreneurship in various types and sizes of organisations. This book includes coverage on contemporary topics such as: intrapreneurship and corporate entrepreneurship; social, not-for-profit and public enterprise; entrepreneurship and its role in economic development; and more.
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Strategic Entrepreneurship Summary


Strategic Entrepreneurship by Philip A. Wickham

The text offers an up-to-date, accessible and rigorous examination of a strategic approach to entrepreneurial management and emphasises its distinction from small business management. The text integrates both conceptual and practical ideas from a broad grounding within wider economic, psychological and other social science disciplines.

The book is written in a clear style, with coherent and logical organisation of themes, and effective visualisation of key ideas to facilitate students' learning and lecturers' course planning & delivery. It provides comprehensive coverage of the fast-growing field of entrepreneurship teaching and research.

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Table of Contents


Contents

Preface to the fourth edition

Acknowledgements

Guided Tour

Prologue: entrepreneurship in the modern world

Part 1 The entrepreneur as an individual

Chapter 1 The nature of entrepreneurship

1.1 What is entrepreneurship?

1.2 The entrepreneur's tasks

1.3 The role of the entrepreneur

1.4 The entrepreneur as a person

1.5 Entrepreneurship: a style of management

1.6 The human dimension: leadership, power and motivation

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 2 Types of entrepreneur

2.1 Classifying entrepreneurs

2.2 Serial and portfolio entrepreneurship

2.3 Entrepreneurship and small business management: a distinction

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 3 The entrepreneurial personality

3.1 Personality and entrepreneurship: some theoretical issues

3.2 Schools of thinking on personality

3.3 Entrepreneurship and psychometric testing

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 4 Entrepreneurship, cognition and decision making

4.1 Cognitive approaches of entrepreneurship

4.2 Entrepreneurship and human decision making

4.3 Entreprenuerial confidence and overconfidence

4.4 Entrepreneurs and the human response to risk

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 5 Taking the entrepreneurial option

5.1 Who becomes an entrepreneur?

5.2 Characteristics of the successful entrepreneur

5.3 Entrepreneurial skills

5.4 The supply of entrepreneurs

5.5 Influences on the move to entrepreneurship

5.6 The initiation decision

5.7 The initiation process

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Part 2 The entrepreneur in the macro-economic environment

Chapter 6 The economic function of the entrepreneur

6.1 The entrepreneur in economic theory

6.2 Entrepreneurship: wealth, utility and welfare

6.3 Entrepreneurship and information

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 7 Entrepreneurship and economic development

7.1 Entrepreneurship, economic performance and economic growth

7.2 National governance and entrepreneurship

7.3 National cultural and entrepreneurial inclination

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 8 Not-for-profit and public entrepreneurship

8.1 The conceptual challenge of social entrepreneurship

8.2 Is the social entrepreneur really an entrepreneur?

8.3 Distinguishing the social entrepreneur from the classical entrepreneur

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 9 Success, stakeholders and social responsibility

9.1 Defining success

9.2 Success factors for the new venture

9.3 Measuring success and setting objectives

9.4 Success and social responsibility

9.5 Social responsibility and business performance

9.6 Understanding failure

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Part 3 The entrepreneurial process and new venture creation

Chapter 10 The entrepreneurial process

10.1&nnbsp; Making a difference: entrepreneurship and the drive for change

10.2 The entrepreneurial process: opportunity, organization and resources

10.3 The entrepreneurial process: action and the dynamics of success

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 11 The nature of business opportunity

11.1 The landscape of business opportunity

11.2 Innovation and the exploitation of opportunity

11.3 High- and low-innovation entrepreneurship

11.4 Opportunity and entrepreneurial motivation

11.5 The opportunity to create wealth

11.6 The opportunity to distribute wealth

11.7 Entrepreneurship: risk, ambiguity and uncertainty

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 12 Resources in the entrepreneurial venture

12.1 Resources available to the entrepreneur

12.2 Financial resources

12.3 Operating resources

12.4 Human resources

12.5 Organizational process and learning as resources

12.6 Resources, investment and risk

12.7 Stretch and leverage of entrepreneurial resources

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 13 The entrepreneurial venture and the entrepreneurial organisation

13.1 The concept of organization

13.2 Organisation and the control of resources

13.3 Markets and hierarchies&nnbsp;

13.4 Networks

13.5 The extended organisation and the hollow organisation

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 14 Intrapreneurship

14.1 The nature and value of intrapreneurship

14.2 The challenges to intrapreneurship

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 15 The changing role of the entrepreneur in the consolidated organisation

15.1 The entrepreneur versus the chief executive

15.2 The dangers of entrepreneurial control in the mature organisation

15.3 The role of the founding entrepreneur in the mature organisation

15.4 Succession in the entrepreneurial business

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Part 4 Choosing a direction

Chapter 16 Entrepreneurial vision

16.1 What is entrepreneurial vision?

16.2 Developing and shaping vision

16.3 Communicating and sharing vision

16.4 Entrepreneurship and strategic foresight

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 17 The entrepreneurial mission

17.1 Why a well-defined mission can help the venture

17.2 What a mission statement should include

17.3 Developing the mission statement

17.4 Articulating the mission statement

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 18 The strategy for the venture

18.1 What is a business strategy?

18.2 Strategy process in the entrepreneurial business

18.3 Controlling strategy process in the venture

18.4 Why a well-defined strategy can help the venture

18.5 An overview of entrepreneurial entry strategies

18.6 Talking strategy: entrepreneurial strategic heuristics

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 19 The business plan: an entrepreneurial tool

19.1 Planning and performance

19.2 The role of the business plan

19.3 What a business plan should include

19.4 Business planning: analysis and synthesis

19.5 Business planning: action and communication

19.6 Structuring and articulating the business plan: the Pyramid Principle

19.7 Strategy, planning and flexibility

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 20 Gaining financial support: issues and approaches

20.1 Sources and types of financial investment

20.2 How backers select investment opportunities

20.3 The questions investors need answering

20.4 Playing the game: game-theoretical ideas on the entrepreneur investor relationship

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Part 5 Initiating and developing the new venture

Chapter 21 The strategic window: identifying and analysing the gap for the new business

21.1 Why existing businesses leave gaps in the market

21.2 The strategic window: a visual metaphor

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 22 Seeing the window: scanning for opportunity

22.1 Types of opportunities available

22.2 Methods of spotting opportunities

22.3 Screening and selecting opportunities

22.4 Entrepreneurial innovation

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 23 Locating and measuring the window: positioning the new venture

23.1 The idea of positioning

23.2 Strategic positioning

23.3 Market positioning

23.4 The need for information

23.5 Analysing the market and identifying key issues

23.6 Analysing the opportunity

23.7 Analysis and planning formality

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 24 Opening the window: gaining commitment

24.1 Entering the network

24.2 Gaining financial investment: key issues

24.3 Gaining human commitment

24.4 Establishing a presence with distributors

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 25 Closing the window: sustaining competitiveness

25.1 Long-term success and sustainable competitive advantage

25.2 How competitive advantage is established

25.3 Maintaining competitive advantage

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 26 The dimensions of business growth

26.1 Growth as an objective for the venture

26.2 The process of growth

26.3 Financial evaluation of growth

26.4 Financial growth

26.5 Strategic growth

26.6 Structural growth

26.7 Organisational growth

26.8 Controlling and planning for growth

26.9 The venture as a theatre for human growth

26.10 Conceptualising growth and organisational change

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion points

Chapter 27 Consolidating the venture

27.1 What consolidation means

27.2 Building success into consolidation

27.3 Encourgaing intrapreneurship

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Selected case material

Discussion point

Chapter 28 Making your contribution: researching entrepreneurship

28.1 Entrepreneurship: an adolescent discipline

28.2 &nbbsp; Entrepreneurship: the research field

28.3 Research paradigms in entrepreneurship

28.4 Research methodology in entrepreneurship

Summary of key ideas

Research themes

Key readings

Suggestions for further reading

Index

Additional information

GOR002779534
Strategic Entrepreneurship by Philip A. Wickham
Philip A. Wickham
Used - Very Good
Paperback
Pearson Education Limited
2006-07-27
648
027370642X
9780273706427
N/A
Book picture is for illustrative purposes only, actual binding, cover or edition may vary.
This is a used book - there is no escaping the fact it has been read by someone else and it will show signs of wear and previous use. Overall we expect it to be in very good condition, but if you are not entirely satisfied please get in touch with us.