List of Illustrations List of Contributors Acknowledgments Introduction: The Economic Study of Buddhism, Richard K. Payne (Institute of Buddhist Studies, Berkeley, USA) and Fabio Rambelli (University of California, Santa Barbara, USA) Part I: Historical Perspective 1. Monastic Capitalism? The inclusiveness of Tibetan monastic Institutions, William K. Dewey (independent scholar) Part II: Contemporary Studies 2. Selling Buddhism by Branding Mindfulness and Reiki as Valuable, Secular Services: Three Interacting Economic Models, by Candy Brown (Indiana University, USA) 3. Consciousness Raising, False Consciousness, and Freud: Buddhist Traditions in Contemporary Mental Health Economies in the United States, Ira Helderman (Vanderbilt University, USA) 4. Buddhist Technoscapes: Interrogating Skillful Means in East Asian Monasteries, by Courtney Bruntz (Doane University, Nebraska) 5. Perceiving Authenticity: Online Tourism Reviews of Buddhist Tourist Destinations, Kendall Marchman (University of Georgia, USA) 6. Ethics in Small business capitalism of Women Kuan Im followers in Thailand, Mark Speece (Mahidol University, Thailand) and Jitnisa Roenjun (busines owner in Bangkok, Thailand) 7. Economics of Buddhist 'Connectionwork': Analyzing the spread and expansion of Buddhism in the global market economy, Elizabeth Williams-Oerberg (University of Copenhagen, Denmark) 8. Gross National Happiness: Capitalism under Buddhism in the Kingdom of Bhutan, Barbra Clayton (Mount Alison University, Canada) and Della Duncan (California Institute of Integral Studies, USA) Part III: Theoretical Reflections 9. Drawing Blood: At the Intersection of Knowledge Economies and Buddhist Economies, by Scott Mitchell (Institute of Buddhist Studies, Berkeley, USA) 10. A Part of or Apart from Globalization? The Ambivalent Relationship between Buddhism and Modern Capitalism, Lionel Obadia (University of Lyon, France) 11. Prolegomena to a Buddhist(ic) Critique of Capitalism, James Mark Shields (Bucknell University, USA) Bibliography Index
